Instructors of this course are:

1. Zaved Akhter (CEO, Unilever Bangladesh). ( Linkedin Profile )

2. Mr. Saimum Hossain (Asst. Professor, University of Dhaka) ( Linkedin Profile )

The term business model refers to a company’s plan for making a profit. It identifies the products or services the business plans to sell, target market, and any anticipated expenses. Business models are important for both new and established businesses.

The Business Model Canvas is a business tool used to visualize all the building blocks in a business, including customers, route to market, value proposition and finance.