Pricing, Negotiations & Quality Control

Preview of the course

Instructors of this course are:


1. Rupali Chowdhury (Managing Director of Berger Paints Bangladesh Limited). ( Linkedin Profile )

2. Asif Uddin Khan (Director of MBA Program, ULAB) ( Linkedin Profile )


  • Pricing strategy for your small business will set the standard for your product or service in the marketplace, and is an important dimension to both your bottom line and your competitive edge.
  • Negotiation: In terms of growing a company ten years is a drop in the bucket. Your ability to grow as a small business relies heavily on your ability to build relationships. These relationships can be with clients, suppliers, government authority, employees or your social media followers.


Your business will need to interact and make deals with other businesses to succeed. If you lack the proper negotiation skills, you’ll soon join the two thirds of businesses who have tried and failed.


  • Quality Control: Quality control is a process that a business uses to ensure they maintain the quality of their products or improve that quality. Quality control can present a challenge for SMEs because SMEs are often family-owned, and when you run a family business, you may be dealing with the day-to-day in a way that prevents you from being able to look at models for management and strategy.
Free access this course

Course Curriculum

University Led Discussion

  • Practitioner:Rupali Chowdhury (Managing Director of Berger Paints Bangladesh Limited)
  • Faculty discussion : Pricing, Asif Uddin Ahmed , Director of MBA Program ULAB
  • Faculty discussion : Negotiation, Asif Uddin Ahmed , Director of MBA Program ULAB
  • Faculty discussion : Quality Control, Asif Uddin Ahmed , Director of MBA Program ULAB
  • Quiz

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